6 Ways to Protect Your Retail Business from Customer Theft
Sadly, retail theft costs Canadian retailers nearly $4 billion in losses each year. But, that doesn’t mean you have to just sit around and wait for customers to steal your goods. There are six key steps you can take today to deter theft in your store.
1. Lighten Things Up
Review the layout of your retail space to see if there are low-lit areas that could benefit from more light so you can catch shoplifters in the act.
2. Sound Off
Let customers know you’re keeping track of their coming and going by installing a welcome bell at your store entrance.
3. Roll the Cameras
If you don’t have them already, install security cameras throughout your store so you have a clear view of every section of your retail space.
4. Greet Every Customer
Let suspicious shoppers know you’re around by greeting them and offering to stay nearby should they need assistance. Your friendly greeting could make them think twice about the likelihood that they’ll get away with their shoplifting plans.
5. Stock High-Value Items Near Checkout
Keep expensive items near the checkout counter. Popular or costly items are often prime targets for shoplifting.
6. Tag It
Add electronic security tags to all your products to detect non-purchased items that exit your front door; nothing stops a quiet getaway quite like an obnoxious alarm.
Also, don’t forget to implement loss prevention strategies with your employees. Although it’s often a hard truth for small retail businesses to accept, the fact still remains that 33 percent of retail theft is an inside job.
Original content provided by Pathwayport.com